Trump's Name Disappearing from Manhattan Buildings

President's Trump's name appears on six fewer buildings in Manhattan than on Election Day 2016.

2 minute read

February 25, 2019, 5:00 AM PST

By James Brasuell @CasualBrasuell


Manhattan Upper West Side

robert cicchetti / Shutterstock

David A. Farenthold has the story of President Trump's act in Manhattan:

On Election Day 2016, six residential buildings called Trump Place stood in a row on Manhattan’s Upper West Side — a legacy of Donald Trump’s efforts to develop that site and a sign of the Trump name’s enduring value in New York.

Soon, Trump’s name will be gone from all of them.

Two buildings, over a span of two days, decided to remove Trump's name. The last holdout was the building formerly known as Trump Place, located at 220 Riverside Boulevard on the Upper West Side.

A vote of 83 percent of the building's condo owners decided the matter. Of those that voted, "74.7 percent voted to remove the signage, and 25.3 percent voted not to remove the signage," according to Farenthold. The day before, the condo board at 120 Riverside Boulevard decided to remove Trump's name from that building

"These decisions signal how Trump’s politics has become a weight on his brand in some of the foreign countries and liberal U.S. cities, particularly Manhattan, the city that gave him his start," according to Farenthold. "At both of these buildings, residents were willing to spend money to remove any trace of Trump’s name from their facades."

As noted by Farenthold, Trump's name hasn't been completely erased from the borough. Nine buildings, including Trump Tower, still bear the president's name in Manhattan.

Friday, February 22, 2019 in The Washington Post

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