Why the McMansion Isn't Really Back

Joe Cortright criticizes reports linking high median new home sizes to a renewed demand for McMansions. The market for single-family homes, he argues, locks out buyers of modest means. Only the well-off are buying.

1 minute read

August 21, 2015, 6:00 AM PDT

By Philip Rojc @PhilipRojc


Another McMansion

Paul Sableman / Flickr

A piece for City Observatory takes issue with those who claim "that the 'death of the McMansion' has been highly exaggerated." [...] "A closer reading shows that the apparent surge in McMansions is actually a bit of a statistical mirage. These analysts have overlooked a key limitation of the reported data."

From the article: "It's actually the case that American homes are only getting bigger if one believes that people living in multi-family housing either aren't Americans or don't have homes. [...] The only reason these big houses have increased as a share of total new housing is because the market for affordable, smaller single family homes has done even worse."

After the recession, the single-family market never recovered. Instead, "multi-family housing now makes up 40 percent of new home starts, up from 20 percent a decade ago. If we recalculated the median new home size including both multi- and single-family homes, the increase in the McMansion share would look much smaller." Additional data demonstrates that even among the rich, ownership of large homes is trending downward. 

Monday, August 3, 2015 in City Observatory City Commentary

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Get top-rated, practical training

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

April 30, 2025 - Diana Ionescu

Close-up on Canadian flag with Canada Parliament building blurred in background.

Canada vs. Kamala: Whose Liberal Housing Platform Comes Out on Top?

As Canada votes for a new Prime Minister, what can America learn from the leading liberal candidate of its neighbor to the north?

April 28, 2025 - Benjamin Schneider

Hot air balloons rise over Downtown Boise with the State Capitol building visible amidst the high rises.

The Five Most-Changed American Cities

A ranking of population change, home values, and jobs highlights the nation’s most dynamic and most stagnant regions.

April 23, 2025 - GoodMigrations

People biking along beach path with moored ship in San Diego, California.

San Diego Adopts First Mobility Master Plan

The plan provides a comprehensive framework for making San Diego’s transportation network more multimodal, accessible, and sustainable.

5 hours ago - SD News

Sleeping in Public

Housing, Supportive Service Providers Brace for Federal Cuts

Organizations that provide housing assistance are tightening their purse strings and making plans for maintaining operations if federal funding dries up.

6 hours ago - KSL

Conductor walks down platform next to Amtrak train at station in San Jose, California.

Op-Ed: Why an Effective Passenger Rail Network Needs Government Involvement

An outdated rail network that privileges freight won’t be fixed by privatizing Amtrak.

7 hours ago - Streetsblog USA

Urban Design for Planners 1: Software Tools

This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.

Planning for Universal Design

Learn the tools for implementing Universal Design in planning regulations.

Senior Manager Operations, Urban Planning

New York City School Construction Authority

Building Inspector

Village of Glen Ellyn

Manager of Model Development

Central Transportation Planning Staff/Boston Region MPO