Token Gestures Don't Attract Bike Riders—Connected, Safe Bike Infrastructure Does

A project touted as the "largest pop-up bike grid in the world" achieved rare levels of success on getting people on their bikes in Macon, Georgia.

1 minute read

August 5, 2017, 5:00 AM PDT

By James Brasuell @CasualBrasuell


"Last September, the town of Macon, Georgia installed a network of temporary bike lanes," according to an article by Helena Kotala. "In the two weeks that the lanes were up, bike traffic increased by nearly 900 percent."

The project, known as Macon Connects, was the brainchild of NewTown Macon, a non-profit that’s primary goal is to revitalize the downtown of the city. Macon was awarded $150,000 to complete the project through the Knight Foundation's Cities Challenge, a nationwide competition launched in 2015 to generate ideas to improve cities. Macon was one of 45 cities to receive funding in 2016.

The article presents the project, and its stunning results, as proof of concept that bike ridership can be achieved with a complete network of safe riding options. "In the past, the city government had put up three non-contiguous blocks of bike lanes and then claimed no one rides," explains Kotala.

The temporary experiment led to some major changes in the ways the city plans and engineers its streets.

Hat tip to Angie Schmitt for sharing the news about the success of Macon Connects. More information on the project is also available on the Newtown Macon website.

Wednesday, June 14, 2017 in Bicycle Times

Young Professional

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban and Environmental Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban and Environmental Planner

Get top-rated, practical training for planners

"Planetizen federal action tracker" logo superimposed over black and white image of US Capitol dome.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

6 hours ago - Zachary Whalen

Overlapping highways

The state-sanctioned urbicide of Austin

People don’t kill cities. Freeways do.

September 8, 2026 - Benjamin Schneider

The Hoover Dam blocking the Colorado River. The river's water level is noticeably low. The cliffs surrounding the blue water are brown and jagged.

US to reduce Colorado River water deliveries to Mexico

A new Colorado Treaty amendment reduces Mexico’s Colorado River water allocation by 250,000 acre feet.

September 11, 2026 - The Arizona Republic

A cluster of wind turbines beneath a stormy sky, above a forest where the leaves are beginning to change colors.

5 New England states march closer to 800 megawatt wind energy project

Securing federal approval for the project may be complicated under the Trump administration, which has historically been hostile towards domestic wind power.

2 hours ago - Inside Climate News

People boarding a bus on Maryland's Orange Route.

Baltimore to break ground on $50 million Transit Priority Project

The project will bring faster bus trips, safer streets and better bike connections to Baltimore.

3 hours ago - Mass Transit

A brick building with a circular sign with the Airbnb logo hanging off of it.

Airbnb launches $250 million 'last-dollar financing' housing accelerator, makes first investment in Austin

The company will put $6.4 million towards affordable housing development in Texas’ capital.

4 hours ago - Smart Cities Dive

FREE Course: Walkable City 1: Why Walkability?

After describing his path towards focusing on walkability as the essence of good planning, Jeff Speck marches through his five principal reasons for making more walkable places.

Reinventing Malls: Planning Alchemy—Turning Gray Fields Into Gold

The course focuses on the opportunities and imperatives that shape reinvention of mall sites.