A Montreal business group sold sponsorship rights to Budweiser for an outdoor event on a closed street, but restauranteurs setting up outside think the deal goes too far as they are forced to sell the watery beer to their patrons.
"Stéphanie Dagenais didn't mind the Bud Light parasols and cups she was forced to use on her restaurant patio in Montreal's Gay Village.
It's when the brewery started telling her Bud Light had to go in those plastic cups that the manager of Kilo bristled.
"I think it's an aggressive way of doing a sponsorship," said Ms. Dagenais, who was forced to sell the beer under an exclusive deal struck between Labatt, which brews the beer in Canada, and the Gay Village business improvement group.
The business association sold the right to sell beer on 54 new patios along a stretch of Ste-Catherine Street to Labatt, part of a summer-long festival that will see cars banished from the street. Owners say the $100,000 deal came with minimum sales quotas for each bar and restaurant, including a healthy sample of Bud Light.
Patrons at a bar on Ste-Catherine Street in Montreal drink Molson Export out of the Bud Light cups required through Labatt's sponsorship of the area.
The deal irks restaurateurs like Ms. Dagenais, who doesn't sell much beer at her small restaurant, best known for tasty desserts, and others who try to tempt palates with fine dining, wine and specialty ales."
Read the full story: Montreal's tempest in a beer cup
Planning for Love, Part 1: The link between urban form and dating
A brief exploration of dating through history highlights how the spaces in which we live and move shape our social lives and relationships.
Survey: US Public Spaces Not Meeting Community Needs
A lack of funding prevents many U.S. parks and public spaces from playing a more significant role in helping residents meet daily needs.
North Texas Town Launches Downtown Revitalization Plan
The Design Downtown Denton plan takes aim at improving walkability and highlighting the city’s historic assets.
Planetizen Federal Action Tracker
A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.
California plans to bury El Niño’s downpour
If the state plays its cards right, it may be able to store a billion acre-feet of El Niño’s water in aquifers.
Desperate measures: Advocates weigh draining Lake Powell to fill Colorado River
Draining the reservoir could reduce evaporation losses by a couple hundred thousand acre-feet.
Study reveals best places in the U.S. for cycling, walking
New research from Streetlight Data examines bicycle and pedestrian miles per capita in the 100 largest U.S. cities by population.
Los Angeles just elected an urban planner as its mayor
Transportation analysts are optimistic that Raman will be more aggressive in addressing transit issues than Bass.
Mamdani’s pied-à-terre tax survives legal challenge
A panel of judges found that the plaintiffs failed to demonstrate injury as a result of New York City's implementation of the tax.
FREE Course: Walkable City 1: Why Walkability?
After describing his path towards focusing on walkability as the essence of good planning, Jeff Speck marches through his five principal reasons for making more walkable places.
Reinventing Malls: Planning Alchemy—Turning Gray Fields Into Gold
The course focuses on the opportunities and imperatives that shape reinvention of mall sites.
City of Rosemead
Rutgers University, Edward J. Bloustein School of Planning and Public Policy
One Hundred Miles
University of Michigan School for Environment and Sustainability (SEAS)
Hunter College, City University of New York (CUNY)
The Architects Foundation
City of Cambridge
Montrose County
The Pocatello Development Authority