Is anybody buying?

"Sacramento Regional Transit is searching hard these days for ways to shore up its shaky finances and has come up with an idea," reports Tony Bizjak. "The agency wants to sell naming rights to light-rail stations."
The questions then become who'd pay for the naming rights, and how much would they pay for the naming rights?
As Bizjak notes, selling station naming rights is not unprecedented in the annals of transit history: "The Minnesota Vikings reportedly paid $300,000 to put their stadium name on a nearby light-rail station. UC San Diego signed a deal worth millions for naming rights to several stations and a rail line."
The news about Sacramento's naming rights plans comes as the first in a transportation-related series of news briefs.
FULL STORY: Sacramento light rail agency wants to make station ‘naming rights’ deals

Trump Administration Could Effectively End Housing Voucher Program
Federal officials are eyeing major cuts to the Section 8 program that helps millions of low-income households pay rent.

Planetizen Federal Action Tracker
A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

Ken Jennings Launches Transit Web Series
The Jeopardy champ wants you to ride public transit.

Rebuilding Smarter: How LA County Is Guiding Fire-Ravaged Communities Toward Resilience
Los Angeles County is leading a coordinated effort to help fire-impacted communities rebuild with resilience by providing recovery resources, promoting fire-wise design, and aligning reconstruction with broader sustainability and climate goals.

When Borders Blur: Regional Collaboration in Action
As regional challenges outgrow city boundaries, “When Borders Blur” explores how cross-jurisdictional collaboration can drive smarter, more resilient urban planning, sharing real-world lessons from thriving partnerships across North America.

Philadelphia Is Expanding its Network of Roundabouts
Roundabouts are widely shown to decrease traffic speed, reduce congestion, and improve efficiency.
Urban Design for Planners 1: Software Tools
This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.
Planning for Universal Design
Learn the tools for implementing Universal Design in planning regulations.
Ada County Highway District
Clanton & Associates, Inc.
Jessamine County Fiscal Court
Institute for Housing and Urban Development Studies (IHS)
City of Grandview
Harvard GSD Executive Education
Toledo-Lucas County Plan Commissions
Salt Lake City
NYU Wagner Graduate School of Public Service