Preserving Main Street in Large Developments

The Terraces, a mixed-use project in Charlottesville, Virginia, adopts a design that reflects its historic downtown surroundings. Oliver Kuttner, the developer, says that "breaking up" large buildings can make them more palatable on street level.

1 minute read

February 4, 2016, 6:00 AM PST

By Philip Rojc @PhilipRojc


Main Street

Greg Henry / Shutterstock

Too often, over-sized modern buildings swamp classic Main Street and downtown scale. Charlottesville developer Oliver Kuttner sees a better way. On the Terraces, Kuttner's recent project, Scott Beyer writes, "Kuttner could have knocked down the building and constructed a larger one with modern materials. But instead he preserved it, restoring certain parts and replacing others, while strengthening the foundation to add stories above [...] Thus, what was once a singular brick building now appears like multiple smaller ones, actually fitting better than before into the existing urban context."

Public and private obstacles can stand in the way of these projects. From the article: "Investors today are less willing to finance projects that are unique. Such projects may have bigger long-term returns, but present more upfront risk. But the main reason is regulatory. Parking requirements prevent many downtown projects from being financially-viable. Modern building and fire codes require everything to be wider and more open, producing out-of-scale design."

Of course, the trick is to simulate Main Street well enough to avoid a Disneyland-esque tackiness in the final product.

Saturday, January 23, 2016 in Market Urbanism

Young Professional

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban and Environmental Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban and Environmental Planner

Get top-rated, practical training for planners

"Planetizen federal action tracker" logo superimposed over black and white image of US Capitol dome.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

October 28, 2026 - Zachary Whalen

A car drives through a puddle, making a large splash. Rain pours down.

California plans to bury El Niño’s downpour

If the state plays its cards right, it may be able to store a billion acre-feet of El Niño’s water in aquifers.

October 28, 2026 - Grist

A pencil rendering of Foundry Park, which shows skyscrapers and public green spaces.

Chicago breaks ground on $3 billion megadevelopment

The new neighborhood, titled Foundry Park, will one day host 3,700 residences.

October 23, 2026 - Chicago Sun Times

A rendering of a high speed rain station in California, with wide platforms and a sleep train with yellow highlights.

California High-Speed Rail Authority CEO resigns after $600,000 scandal

Under Ian Choudri, the authority used taxpayer dollars to fund first class flights and trips to nightclubs.

October 30 - Cal Matters

 A bridge stretches across the Missouri River at Chamberlain, South Dakota.

Want to study the Missouri River? Soon, you may need unanimous approval from 10 states

Legislation would require 10 governors’ permission to study or build projects moving water outside the basin.

October 30 - South Dakota Searchlight

Lake Powell with much of the water evaporated.

Desperate measures: Advocates weigh draining Lake Powell to fill Colorado River

Draining the reservoir could reduce evaporation losses by a couple hundred thousand acre-feet.

October 30 - Yale Environment 360