The Offering of the Modern World Expo

As host of the World Expo, Shanghai is opening its doors to the world. But with most of the Expo's visitors hailing from within China, it's much more of an international marketing effort for non-Chinese countries directed at the emerging super power.

1 minute read

June 1, 2010, 8:00 AM PDT

By Nate Berg


"The ultimate winners of this contest will be decided not by referees with stopwatches or judges with scorecards but by the 70 million people - mostly Chinese - who are expected to attend the modern world's fair before it ends Oct. 31. The impressions they take away are likely to shape such decisions as where they will go on vacation, where they will study abroad, what countries their companies will do business with and even what kinds of food they will eat.

'While the Beijing Olympics gave China the chance to host the world and show the world what China is, at Expo, the Chinese people are the guests and the various nations are playing host, showing China what the world is,' said Urso Chappell, who runs Expomuseum .com, a Web site documenting the history of such events, starting with the 1851 Great Exhibition in London."

And while World Expos of the past had focused more on interesting inventions and innovations from around the world, some say the modern expo's real offering today is innovative architecture and design.

Sunday, May 30, 2010 in The New York Times

courses user

As someone new to the planning field, Planetizen has been the perfect host guiding me into planning and our complex modern challenges. Corey D, Transportation Planner

As someone new to the planning field, Planetizen has been the perfect host guiding me into planning and our complex modern challenges.

Corey D, Transportation Planner

Ready to give your planning career a boost?

View of dense apartment buildings on Seattle waterfront with high-rise buildings in background.

Seattle Legalizes Co-Living

A new state law requires all Washington cities to allow co-living facilities in areas zoned for multifamily housing.

December 1, 2024 - Smart Cities Dive

Times Square in New York City empty during the Covid-19 pandemic.

NYC Officials Announce Broadway Pedestrianization Project

Two blocks of the marquee street will become mostly car-free public spaces.

December 1, 2024 - StreetsBlog NYC

'Vertical canyon' on glass-clad residential high-rise in Denver, CO.

Denver's New High-Rise Integrates Vertical Canyon in Architectural Design

Unlike other new builds in Denver, Colorado, a new high-rise reveals a unique “sculptural canyon” running vertically through the facade to foster a sense of community and connection to nature.  

November 29, 2024 - designboom

Vintage multi-story brick apartment building and modern concrete and glass apartment building separated by a steep public stairway in Los Angeles, California.

Analysis: Localized Upzoning Less Effective

Changing zoning rules for a small number of parcels can increase land values and housing costs without boosting the housing supply.

45 minutes ago - Governing

Acela Amtrak train in station in New Haven, Connecticut.

Amtrak Breaks Ridership Record in FY 2024

More Americans than ever rode the rails last year, also bringing the agency its highest ticket revenue.

1 hour ago - Smart Cities Dive

Sec. Deb Haaland speaking at dais outdoors with Colorado mountains in background and three officials standing behind her announcing protection of Thompson Divide.

Commentary: Colorado Will Forge Ahead With Conservation Work

While federal policy may become less friendly to environmental efforts, support from state legislators and agencies can prevent the state from backsliding.

2 hours ago - Colorado Newsline

Urban Design for Planners 1: Software Tools

This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.

Planning for Universal Design

Learn the tools for implementing Universal Design in planning regulations.