3 Myths About Rural America and How to Debunk Them

The effort to debunk common myths about rural America in academia and the news media continues.

1 minute read

November 16, 2020, 11:00 AM PST

By James Brasuell @CasualBrasuell


Central Valley

David A Litman / Shutterstock

An article by Anne Junod, Clare Salerno, and Corianne Payton Scally notes that the "drive-by" journalism of recent years—reporters from major national or urban publications "flocking" to rural areas to find out what happened in the 2016 election—is creating persistent but false depictions of life in rural America.

The problem of drive-by journalism is exacerbated by the closing of newsroom in many small metropolitan areas and rural areas, meaning that local perspectives are suddenly less available.  

Junod, Salerno, and Payton Scally focus on three myths in particular in an effort to debunk some of these harmful mischaraterizations:

  1. Rural America is the white, agricultural "heartland."
  2. Poor, rural people live in "cultures of poverty."
  3. "Rural" is a singular voting bloc.

After providing evidence to counter each of those claims, the article also provides recommendations for strengthening research and reporting in rural settings.

  1. Understand that rural issues are urban issues are suburban issues.
  2. Develop and invest in rural cultural competencies.
  3. Report on rural opportunities and assets in addition to challenges.

Friday, October 30, 2020 in Urban Institute

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Use Code 25for25 at checkout for 25% off an annual plan!

Redlining map of Oakland and Berkeley.

Rethinking Redlining

For decades we have blamed 100-year-old maps for the patterns of spatial racial inequity that persist in American cities today. An esteemed researcher says: we’ve got it all wrong.

May 15, 2025 - Alan Mallach

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

May 14, 2025 - Diana Ionescu

Rendering of California High-Speed Rail station with bullet train.

California High-Speed Rail's Plan to Right Itself

The railroad's new CEO thinks he can get the project back on track. The stars will need to align this summer.

May 19, 2025 - Benjamin Schneider

Cobblestone street with vintage street lamps in Savannah, Georgia.

Savannah Reduces Speed Limits on Almost 100 City Streets

The historic Georgia city is lowering speed limits in an effort to reduce road fatalities.

May 20 - WJCL

Sign for Loma Alta Park in Altadena, Los Angeles County.

A Park Reborn: Resilience and Renewal in Fire-Stricken Altadena

Rebuilt in just two months after the devastating Eaton Fire, Loma Alta Park now stands as a symbol of community resilience and renewal, even as some residents hope recovery efforts will continue to support housing stability and long-term equity.

May 20 - Pasadena NOw

Colorful historic homes in Madrid, Spain.

Spain Moves to Ban 66,000 Airbnbs

The national government is requiring the short-term rental operator to remove thousands of illegal listings from its site as part of an effort to stem a growing housing crisis.

May 20 - The New York Times

Urban Design for Planners 1: Software Tools

This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.

Planning for Universal Design

Learn the tools for implementing Universal Design in planning regulations.