Students from the University of Southern California set out to "brand historic downtown Los Angeles."
"A team of 50 USC students has set out to discover the answer as part of a project that could contribute to Broadway's return as a high profile theater district. It is the latest in a string of efforts to re-energize the thoroughfare, which once held about a dozen grand movie palaces.The project, "Branding Historic Downtown Los Angeles," is the brainchild of Gregory Thomas, an adjunct professor of fine arts at USC, and president of design firm Gregory Thomas Associates. Thomas has promoted tourism for the governments of Australia, New Zealand and Austria, and he believes that Broadway is a real-world laboratory for USC students to develop their skills in promoting tourism through branding and marketing."
Thanks to Downtown News Editor
Read the full story: A Brand New Image for Broadway?
Planetizen Federal Action Tracker
A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.
The state-sanctioned urbicide of Austin
People don’t kill cities. Freeways do.
Colorado’s Largest Data Center Could Rise Next to Homes — Without a Public Hearing
The proposed campus would consume 11 times the power of Denver International Airport; as it has across the country, opposition mounts.
Judges permit Denver to divert 77,000 acre feet from the Colorado River for reservoir expansion
Overuse and climate change have caused the Colorado River’s water levels to plummet.
Amtrak, CN end decades-long dispute with eight-year agreement
The new operating agreement establishes an updated framework for the companies to work together, including processes to resolve disputes.
Raised interest rates may kill financially vulnerable construction projects
The chief economist at ConstructConnect warns that if construction project owners are negatively impacted by the raised rates, it could result in delayed payments to contractors.
FREE Course: Walkable City 1: Why Walkability?
After describing his path towards focusing on walkability as the essence of good planning, Jeff Speck marches through his five principal reasons for making more walkable places.
Reinventing Malls: Planning Alchemy—Turning Gray Fields Into Gold
The course focuses on the opportunities and imperatives that shape reinvention of mall sites.
KFH Group Inc.
Greater Baltimore Committee
Eagle County Government
The Architects Foundation
University of Cincinnati Online
The Pocatello Development Authority
The Urban Renewal Agency of the City of Pocatello