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The Invisible Answer to Bike Helmet Hair
Developed by industrial designers Anna Haupt and Terese Alstin, the Hovding is an "invisible bicycle helmet" that may be the key to unlocking anxiety over mandatory helmet laws.
We don't want to ruin the surprise by describing exactly what the Hövding looks like, but suffice it to say it is a real device for protecting a cyclist's head from the impact of a crash. At €399 a pop, you may not soon find them along every cycle track in the world. But then again, you probably wouldn't know it if you saw it either.
Published on Thursday, April 11, 2013 in
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