How Data and Tech Can Support Transit Planning

Agencies can use data resources to improve their decision-making and provide more responsive service.

1 minute read

August 23, 2021, 7:00 AM PDT

By Diana Ionescu @aworkoffiction


Hubway Data Visualization

Ari Ofsevit / AriOfsevit.com

With transit ridership "still down about 54 percent from where it was at this time in 2019," transit agencies are turning to data and technology to explore ways to change their operations and better serve riders, writes Skip Descant. 

"New Jersey Transit is partnering with the movement technology firm Replica to fold a number of data resources into planning and decision-making at the agency. The Replica data reflects localized economic activity, ridership changes on any given route, and a look at the overall mobility in an area showing not only the mode of travel, but also the purpose of the trip." Elsewhere, "the Utah Transit Authority in Salt Lake City is joining forces with community partners to offer on-demand rides for late-night workers," and "[t]he San Francisco Municipal Transportation Agency has installed temporary transit lanes on key routes 'to speed up service so that transit riders do not bear the cost of traffic congestion.'"

"In order to be resilient, transit has shown a need to think and act fast. Which is where data, and its analysis, can help," Steven Turell, chief of staff for Replica, told Government Technology. Using data, "you can actually start to optimize much more quickly for the outcomes that you want in the city."

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