Nipsey Hussle Wanted Community Partnerships for South L.A.’s Development Future

Before his death in March, Hussle has plans for an opportunity zone investment fund that would ensure the community wouldn’t lose out in the development process.

2 minute read

May 16, 2019, 10:00 AM PDT

By Camille Fink


South Los Angeles

Alfred Twu / Wikimedia Commons

Angel Jennings reports on rapper Nipsey Hussle’s plans for economic development in South Los Angeles. In March, Hussle was killed in front of his clothing store and the building he had purchased with David Gross, his development partner, in the Hyde Park neighborhood.

Jennings says Hussle and Gross wanted to take advantage of the federal opportunity zones tax benefits to spur projects in Hyde Park:

The tax incentive that Gross and Hussle were planning to tap was promoted by [Sen. Tim] Scott and included in President Trump’s 2017 overhaul of the federal tax code. It offers potentially large tax breaks to investors who are willing to pour much needed capital into rebuilding poor and sometimes up-and-coming communities that have been designated as "opportunity zones."

Critics have argued that the status of some designated opportunity zones as economically disadvantaged is questionable. In addition, advocates are concerned about the gentrification and displacement effects of these investments. Hussle's plan sought to address these issues through partnerships with community organizations and city leaders to ensure local residents benefited from development in the area.

Hussle, who grew up in South Los Angeles, was behind several development projects, including a co-working space and STEM center. When Hyde Park was designated an opportunity zone, he worked with Gross on a plan for the neighborhood, writes Jennings:

Hussle and Gross wanted to build on the L-shape strip mall — home of the Marathon Clothing — which they bought in January. They were going to add 80 units of apartments and condos on top of shops with healthy food options. Like with the larger investment fund, the duo wanted to make their neighbors their business partners. They were going to set aside 20% of the housing units for residents of the neighborhood, and invest with them so they could own their homes, Gross said.

Before Hussle's death, he and Gross had started meeting with lawmakers and investors about the "Our Opportunity" investment fund. "The plan was to crowdfund from each community and give residents an ownership stake in every project created in their neighborhood," says Jennings.

Wednesday, May 8, 2019 in Los Angeles Times

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Get top-rated, practical training

Close-up of "Apartment for rent" sign in red text on black background in front of blurred building

Trump Administration Could Effectively End Housing Voucher Program

Federal officials are eyeing major cuts to the Section 8 program that helps millions of low-income households pay rent.

April 21, 2025 - Housing Wire

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

April 30, 2025 - Diana Ionescu

Close-up on Canadian flag with Canada Parliament building blurred in background.

Canada vs. Kamala: Whose Liberal Housing Platform Comes Out on Top?

As Canada votes for a new Prime Minister, what can America learn from the leading liberal candidate of its neighbor to the north?

April 28, 2025 - Benjamin Schneider

Washington

Washington State’s Parking Reform Law Could Unlock ‘Countless’ Acres for New Housing

A law that limits how much parking cities can require for residential amd commercial developments could lead to a construction boom.

5 hours ago - Streetsblog USA

Bluebird sitting on branch of green bush.

Wildlife Rebounds After the Eaton Fire

Following the devastation of the Eaton Fire, the return of wildlife and the regrowth of native plants are offering powerful signs of resilience and renewal.

6 hours ago - AP News

1984 Olympics

LA to Replace Inglewood Light Rail Project With Bus Shuttles

LA Metro says the change is in response to community engagement and that the new design will be ready before the 2028 Olympic Games.

7 hours ago - Newsweek

Urban Design for Planners 1: Software Tools

This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.

Planning for Universal Design

Learn the tools for implementing Universal Design in planning regulations.