The Iconic Transamerica Pyramid: Now the Second Tallest Building in San Francisco

San Francisco's Transamerica Pyramid, designed by architect William Pereira, is no longer the tallest building in the city. The city's architecture critic expects it will still be the most iconic building in the city.

1 minute read

October 10, 2016, 6:00 AM PDT

By James Brasuell @CasualBrasuell


Transamerica Pyramid

Leonard Zhukovsky / Shutterstock

"These should be humbling times for the Transamerica Pyramid," writes John King of the iconic San Francisco skyscraper. "This week it ceases to be our city’s tallest building. Top honors instead will go to the still-ascending Salesforce Tower."

Yet to King, despite the fact that it will no longer be the city's tallest building, he expects it will still be the city's most recognizable for a long time to come.

It’s the symbol of the global metropolis that emerged here after World War II, a corporate attention-getter that lives up to branded hype. The visual shorthand for filmmakers and postcard peddlers who want to make their (literal) point. The embodiment of San Francisco’s tension between old and new, cutting-edge and quaint, flamboyant and matter-of-fact.

King reminds us that the Transamerica Pyramid is already only the 40th tallest building in the United States, yet few building say "you are here" like it. Of relevance to the current political environment surrounding development, King also notes that the building inspired strong opposition when it was announced in 1969. There was even a proposal to put a 6-story cap on building heights on the ballot in 1971.

Friday, October 7, 2016 in The San Francisco Chronicle

Aerial view of homes on green hillsides in Daly City, California.

Depopulation Patterns Get Weird

A recent ranking of “declining” cities heavily features some of the most expensive cities in the country — including New York City and a half-dozen in the San Francisco Bay Area.

April 10, 2024 - California Planning & Development Report

Aerial view of Oakland, California with bay in background

California Exodus: Population Drops Below 39 Million

Never mind the 40 million that demographers predicted the Golden State would reach by 2018. The state's population dipped below 39 million to 38.965 million last July, according to Census data released in March, the lowest since 2015.

April 11, 2024 - Los Angeles Times

A view straight down LaSalle Street, lined by high-rise buildings with an El line running horizontally over the street.

Chicago to Turn High-Rise Offices into Housing

Four commercial buildings in the Chicago Loop have been approved for redevelopment into housing in a bid to revitalize the city’s downtown post-pandemic.

April 10, 2024 - Chicago Construction News

Woman with long hair wearing Covid mask sitting on underground train station bench looking at her watch as subway train approaches in background at Hollywood/Western station in Los Angeles, California.

How California Transit Agencies are Addressing Rider Harassment

Safety and harassment are commonly cited reasons passengers, particularly women and girls, avoid public transit.

April 17 - The American Prospect

Nighttime view of wildfire in Los Angeles hills.

Significant Investments Needed to Protect LA County Residents From Climate Hazards

A new study estimates that LA County must invest billions of dollars before 2040 to protect residents from extreme heat, increasing precipitation, worsening wildfires, rising sea levels, and climate-induced public health threats.

April 17 - Los Angeles Times

Bird's eye view of oil field in New Mexico desert.

Federal Rule Raises Cost for Oil and Gas Extraction on Public Lands

An update to federal regulations raises minimum bonding to limit orphaned wells and ensure cleanup costs are covered — but it still may not be enough to mitigate the damages caused by oil and gas drilling.

April 17 - High Country News

News from HUD User

HUD's Office of Policy Development and Research

Call for Speakers

Mpact Transit + Community

New Updates on PD&R Edge

HUD's Office of Policy Development and Research

Urban Design for Planners 1: Software Tools

This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.

Planning for Universal Design

Learn the tools for implementing Universal Design in planning regulations.