The New Transportation Mode of Choice for Urban Professionals: Skateboards

Although the skateboard's been around for a while, recent modifications to traditional designs are targeting skateboards for an older, wealthier demographic.

June 5, 2014, 2:00 PM PDT

By James Brasuell @CasualBrasuell


Skateboarders

Thomas Frost Jensen / Flickr

Conor Dougherty reports on the newest trend in multi-modal commuting: skateboards. "Here in Silicon Valley, inventors are tinkering with a revolutionary transportation technology. It's called a skateboard," reports Dougherty with tongue—at least a little bit—in cheek.

"Witness a sampling of new electric skateboards and skateboard-like contraptions: There's the Boosted board, whose feisty motor can rocket up hills. Also the ZBoard, which is slower and wider but has big fat wheels to plow over pebbles and debris. Then there are oddballs like the Onewheel, a "self-balancing electric skateboard" that looks like a teeter-totter, works like a Segway and isn't really a skateboard."

But the new era of skateboarding isn't designed for your typical teen in a Ramones t-shirt: "None of this stuff is aimed at what you might call real skateboarders. Instead it is for the growing number of urban professionals who don't want to drive to work."

Thursday, June 5, 2014 in The Wall Street Journal

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