Subway Transfer Signage a No-Go in NYC
A recent guerrilla campaign designed to ease train-to-train transfer on the New York subway displeased both the MTA and regular commuters.
The Efficient Passenger Project posted signs along the city’s subway platforms indicating the best places to stand for future transfers. Because the EPP didn’t obtain permission for their project, the MTA promptly removed the signs, citing concerns about crowding.
But what’s more, Stephen J. Smith writes, news coverage indicates little support for the concept, despite its successful implementation in Tokyo and Seoul. “Most publications that wrote about the signs seemed decidedly mixed on the idea, and many commentators seemed to cherish their slight edge over fellow commuters,” said Smith.
Published on Friday, February 14, 2014 in
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