Tesla’s fancy cars generate much of the company’s revenue, while its solar energy products are decidedly less flashy.
Elizabeth Lopatto headed to Byron Bay, Australia, to stay in a Tesla Destination, a mansion fully outfitted with high-tech renewable energy features, and to explore Tesla’s move into the residential solar sector.
"Living in Tesla’s imagined future, most of the activities of my life weren’t especially changed by switching the source from which the house drew energy. The only thing that might have qualified as a difference was me checking the Tesla app to see what was going on with my energy usage," she notes.
In South Australia, Lopatto also talked to residents using solar panels and Tesla Powerwall battery storage units. The government funded the systems, which were linked to create virtual power plants, for the mostly low-income residents. She describes a similar theme here about the easy shift to solar power facilitated by the Tesla products, where a blackout or bad weather has little effect and the only thing a resident might notice is a cheaper energy bill.
"This story is about the virtue of being boring, a perhaps underappreciated thing in our day and age. This is a story about not changing your life and how much better that can make it. That’s what Tesla is selling in terms of renewable energy: your life, but with fewer fossil fuels. Your house, powered by solar," writes Lopatto.
FULL STORY: I WENT TO AUSTRALIA TO TEST OUT TESLA’S VISION OF THE FUTURE
Arizona Native Community Launches First Solar-Over-Canal Project
Covering an irrigation canal with solar panels doubles its utility, producing renewable energy while protecting canal infrastructure and reducing water evaporation.
Rooftop Solar on Mexico City Market to Power 300 Transit Buses
A solar project atop a massive food market will provide electricity to Mexico City's public transit buses.
Commercial Buildings, Parking Lots Offer Significant Potential for Solar Energy
Massive swaths of flat rooftops, garages, and surface parking lots go underutilized. They could be producing renewable energy.
Seattle Legalizes Co-Living
A new state law requires all Washington cities to allow co-living facilities in areas zoned for multifamily housing.
NYC Officials Announce Broadway Pedestrianization Project
Two blocks of the marquee street will become mostly car-free public spaces.
Denver's New High-Rise Integrates Vertical Canyon in Architectural Design
Unlike other new builds in Denver, Colorado, a new high-rise reveals a unique “sculptural canyon” running vertically through the facade to foster a sense of community and connection to nature.
Federal Resilience Program a Lifeline for Affordable Housing Providers
The little-known Green and Resilient Retrofit Program funds upgrades and repairs that improve efficiency and comfort in existing housing stock.
Fort Worth To Relaunch Bike Share System in January
Trinity Metro shuttered its current system at the end of November and plans to relaunch with a mostly-electric system.
A Brief History of Kansas City’s Microtransit
The city’s costly experiment with on-demand transit is yielding to more strategic investment.
Urban Design for Planners 1: Software Tools
This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.
Planning for Universal Design
Learn the tools for implementing Universal Design in planning regulations.
Village of Glen Ellyn
American Planning Association, Sustainable Communities Division
HUDs Office of Policy Development and Research
HUDs Office of Policy Development and Research
City of Cambridge, Maryland
Newport County Development Council: Connect Greater Newport
Rockdale County Board of Commissioners