Risky Business: Speculating on the Future of Location of Amazon's HQ2

Real estate investors are willing to gamble on the potential of the future location, still to be determined, of Amazon's second headquarters.

1 minute read

October 24, 2018, 12:00 PM PDT

By James Brasuell @CasualBrasuell


Monongahela River

Christian Hinkle / Shutterstock

Shayndi Raice and Keiko Morris report: "Plenty of real-estate investors are poised to buy property in whichever city Amazon.com Inc. picks for its second headquarters. Some aren’t waiting."

There's more than one way to gamble on the future location of HQ2, according to the article: "Speculators are raising funds to invest in real estate near the winning site—wherever that may be—or are gathering cash commitments so they can pounce immediately after the winner is announced. Others are buying up shares of a real-estate firm that owns much of the property in a north Virginia city that many consider a leading contender."

It's been almost a year since Amazon announced the list of 20 finalists in the running for the $5 billion facility. The article includes details about how being among the finalists is already impacting markets like in Northern Virginia and in Pittsburgh, PA.

Disclaimer: The article might be behind a paywall for some readers.

Monday, October 22, 2018 in The Wall Street Journal

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Cover CM Credits, Earn Certificates, Push Your Career Forward

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

July 2, 2025 - Diana Ionescu

Aerial view of town of Wailuku in Maui, Hawaii with mountains in background against cloudy sunset sky.

Maui's Vacation Rental Debate Turns Ugly

Verbal attacks, misinformation campaigns and fistfights plague a high-stakes debate to convert thousands of vacation rentals into long-term housing.

July 1, 2025 - Honolulu Civil Beat

Person wearing mask walking through temporary outdoor dining setup lined with bistro lights at dusk in New York City.

Restaurant Patios Were a Pandemic Win — Why Were They so Hard to Keep?

Social distancing requirements and changes in travel patterns prompted cities to pilot new uses for street and sidewalk space. Then it got complicated.

June 19, 2025 - Diana Ionescu

Aerial view of new neifhborhood under construction with enpty lots in foreground.

In California Battle of Housing vs. Environment, Housing Just Won

A new state law significantly limits the power of CEQA, an environmental review law that served as a powerful tool for blocking new development.

July 2 - CALmatters

Low-rise Pearl Sreet mall in Boulfer, Colorado.

Boulder Eliminates Parking Minimums Citywide

Officials estimate the cost of building a single underground parking space at up to $100,000.

July 2 - Boulder Reporting Lab

Two-story buildings with porches in walkable Florida neighborhood.

Orange County, Florida Adopts Largest US “Sprawl Repair” Code

The ‘Orange Code’ seeks to rectify decades of sprawl-inducing, car-oriented development.

July 2 - CNU Public Square