$5 Billion Redevelopment Proposal Tabled in Atlanta

The redevelopment plan for the "Gulch" site could have created a potential Amazon headquarters location, but it's been tabled over concern about the return on the city's investment.

2 minute read

September 18, 2018, 5:00 AM PDT

By James Brasuell @CasualBrasuell


Atlanta, Georgia

The development potential of the Gulch are obvious. The challenges are harder to identify, but the challenges are winning the debate over the future of the site so far. | Google Maps

"Mayor Keisha Lance Bottoms on Monday said she would not push the City Council to vote on her proposal to provide up to $1.75 billion in public financing to help redevelop downtown’s Gulch," reports Stephen Deere.

California-based CIM group has proposed a $5 billion development plan for the site, adjacent to the Five Points MARTA station and Mercedes Benz Stadium.

"The development has been pitched as a possible home for Amazon’s second headquarters, but city council members questioned whether the public would benefit enough for taxpayers to give up nearly $2 billion in incentives," according to Deere.

The development deal appeared headed for a vote by the Atlanta City Council on Monday, September 17, until Mayor Bottoms tabled the vote for lack of votes. According to a separate article by Sonam Vashi, discontent with the plan centered on the affordable housing components. In exchange for the $1.75 billion in tax incentives proposed as part of the deal, CIM was proposing $28 million for a citywide affordable housing trust fund, 200 units of housing affordable to residents making 80 percent of the area media income, and a commitment to "rent 10 percent of its units for people making very low incomes (30 percent of the area median income, or $520 for a two-bedroom) — if it’s paid for with housing vouchers from the city or federal government," according to Vashi.

Still, critics of the plan say that return wasn't enough to warrant the size of the tax break.

For more on the details of the redevelopment proposal, see previous coverage by Scott Trubey, Josh Green, and Sean Keenan.

Monday, September 17, 2018 in The Atlanta-Journal Constitution

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Get top-rated, practical training

Close-up of "Apartment for rent" sign in red text on black background in front of blurred building

Trump Administration Could Effectively End Housing Voucher Program

Federal officials are eyeing major cuts to the Section 8 program that helps millions of low-income households pay rent.

April 21, 2025 - Housing Wire

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

April 30, 2025 - Diana Ionescu

Close-up on Canadian flag with Canada Parliament building blurred in background.

Canada vs. Kamala: Whose Liberal Housing Platform Comes Out on Top?

As Canada votes for a new Prime Minister, what can America learn from the leading liberal candidate of its neighbor to the north?

April 28, 2025 - Benjamin Schneider

Washington

Washington State’s Parking Reform Law Could Unlock ‘Countless’ Acres for New Housing

A law that limits how much parking cities can require for residential amd commercial developments could lead to a construction boom.

May 1 - Streetsblog USA

Bluebird sitting on branch of green bush.

Wildlife Rebounds After the Eaton Fire

Following the devastation of the Eaton Fire, the return of wildlife and the regrowth of native plants are offering powerful signs of resilience and renewal.

May 1 - AP News

1984 Olympics

LA to Replace Inglewood Light Rail Project With Bus Shuttles

LA Metro says the change is in response to community engagement and that the new design will be ready before the 2028 Olympic Games.

May 1 - Newsweek

Urban Design for Planners 1: Software Tools

This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.

Planning for Universal Design

Learn the tools for implementing Universal Design in planning regulations.