Design Groups Say 'Whoa' to Soccer City Proposal for Former Charger Stadium Site

For San Diego's Mission Valley Qualcomm Stadium site, AIA-SD and E+DC urge a structured and orderly planning and disposition process.

3 minute read

May 13, 2017, 9:00 AM PDT

By wadams92101


Qualcomm Stadium

f8grapher / Shutterstock

San Diego is experiencing "déjà vu all over again" (to quote Yogi Berra). Only a short while after saying no to the Charger's ultimatum of $2 billion or LA-exit, a new "investor group" has come up with a development proposal for the 166 acres of city owned land, which is occupied by the Chargers former home, Qualcomm Stadium. The proposal is named "Soccer City." This time it's a professional soccer fueled proposal making a grab for public assets—although at least this time it is allegedly for fair market value (after various asserted offsets). Under the proposal, Qualcomm stadium will be torn down and replaced with a new smaller stadium and surrounded with mixed-use development and open space. The investor group is pushing a sense of urgency in order to land a Major League Soccer franchise. An MLS committee is currently reviewing proposals from 12 cities for 4 expansion teams. Having stadium financing in place is a prerequisite for selection. The Soccer City proposal, with the usual allotment of tantalizing renderings, promises a 25 acre "sports and entertainment" district, including a 30,000 seat stadium billed as the "steepest in America," and "55 acres of green space," including a river park (yes, San Diego has a "river"), 5,000 residential units, and two hotels. The stadium is proposed to host both a new MLS team and San Diego State University's Aztecs football team, although the University has yet to sign on as a supporter and has voiced concerns about the stadium's capacity.

The San Diego chapter of the American Institute of Architects (AIASD) and the Environment + Design Council (E+DC) have written an open letter to the city's Mayor and City Council. The AIASD and E+DC are less concerned with the content of the proposal than the process to get there. The letter urges a thoughtful, open, and competitive process, stating: 

[T]he AIASD and the E+DC urge the Mayor and City Council to follow a structured and orderly planning and disposition process, and to remember that, when the public is not involved in such a process up front and in a way that builds trust and confidence, the public and their attorneys will most assuredly protest and cause untimely years in court, be subject to referendums, and generally cause controversy and chaos. Following a structured process assures the public interest is best served, the City is better assured of doing the right thing for the land and our citizens, and it also reduces the potential for legal challenges by critics of whatever action the City takes.  Our organizations believe that the public interest is best served by a competitive selection process using a Request for Qualifications (RFQ) or Request for Proposal (RFP) that allows for weighted criteria to evaluate developer qualifications and alternative proposals.  The Qualcomm site is an extremely valuable regional asset, both economically and socially, and its redevelopment should be based upon a clear understanding and articulation of both community and regional benefits.

Before even getting to a RFQ and RFP though, the groups recommend: 

[T]hat a citizen advisory commission be promptly appointed to develop a strong civic vision for the site, establish a framework plan based on that vision, identify selection criteria for the RFQ/RFP, assist the City in managing the selection process, and guide the implementation of the selected development proposal. 

Renderings of the Soccer City proposal can be found on the developer's website "gallery." For the full letter, see it at the source article. 

Thursday, May 11, 2017 in UrbDeZine

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Use Code 25for25 at checkout for 25% off an annual plan!

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

May 7, 2025 - Diana Ionescu

Person in yellow safety suit and white helmet kneels to examine water samples outdoors on a lake shore.

USGS Water Science Centers Targeted for Closure

If their work is suspended, states could lose a valuable resource for monitoring, understanding, and managing water resources.

May 1, 2025 - Inside Climate News

Wide suburban road with landscaped median and light pole banners advertising local amphitheater.

End Human Sacrifices to the Demanding Gods of Automobile Dependency and Sprawl

The U.S. has much higher traffic fatality rates than peer countries due to automobile dependency and sprawl. Better planning can reduce these human sacrifices.

April 29, 2025 - Todd Litman

Wasco Viaduct under construction in California's Central Valley as part of California High-Speed Rail project.

Trump: Federal Government Won’t Pay for California HSR

The President has targeted federal funding for the California bullet train project since his first administration.

May 8 - The Fresno Bee

Bird's eye view of Salesforce Park in San Francisco, CA.

San Francisco Enhances Urban Planning Initiatives with Green Infrastructure

San Francisco incorporates green infrastructure in its city development initiatives, elevating the importance of sustainability in urban planning.

May 8 - The Daily Californian

Aerial view of Chicago with river in foreground.

Chicago Approves Green Affordable Housing Plan

The Mayor’s plan calls for creating a nonprofit housing corporation tasked with building affordable housing that meets Green Building standards.

May 8 - CBS News Chicago

Urban Design for Planners 1: Software Tools

This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.

Planning for Universal Design

Learn the tools for implementing Universal Design in planning regulations.

Comprehensive Bikeway Design Workshop

Transportation Research & Education Center (TREC) at Portland State University

Early Bird Deadline – save on your tuition fee!🚨

Institute for Housing and Urban Development Studies (IHS)