The Shared Developmental Trajectory of Megachurches and Corporate America

This piece from Triple Canopy tracks the development of megachurches in America and the similar trajectory of corporate headquarters from dense city areas to vast exurban campuses.

1 minute read

July 23, 2009, 10:00 AM PDT

By Nate Berg


"The midcentury embrace of car-friendly, arcadian settings for work and worship drew on a sense of the uprightness of the rural that had been cultivated by prominent Americans from Thomas Jefferson to William Jennings Bryan. Even after Schuller's congregation moved into a new building on the same site in 1961, it maintained its connection to the drive-in church: Richard Neutra, its architect, made the signature feature a floor-to-ceiling glass wall with panels that slid open during services, merging the sanctuary with the parking lot outside, giving worshipers in cars and pews an equal view of the pulpit.

A similar aesthetic emerged in office design. The Connecticut General Life Insurance Company, wishing to move away from downtown Hartford in order to expand its headquarters, hired Skidmore, Owings & Merrill to design a new structure in the idyllic suburb of Bloomfield. The result was a low, crystalline block set on two hundred acres of farmland."

Friday, May 15, 2009 in Triple Canopy

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