Is Chicago Reaching For The Stick Before Offering A Carrot?

Chicago shouldn't be surprised if drivers don't take to transit once its new pricing scheme is enacted. No matter the cost, most motorists won't make the switch until the city's transit system is more reliable, argues a recent column.

2 minute read

May 16, 2008, 12:00 PM PDT

By Christian Madera @http://www.twitter.com/cpmadera


"With the help of a $153 million federal grant, the City of Chicago and the Chicago Transit Authority hope to get more drivers to leave their cars in the garage. The money will be used to test a plan to provide bus-only lanes during rush hour and to implement a congestion-pricing system on downtown parking. The idea is to make riding the bus more pleasant and driving a car pure hell.

The latter will be accomplished on Day One, when motorists are squeezed into fewer lanes to make room for the unleashed buses. When those drivers finally get downtown, they'll pay premium rates on parking meters, or higher taxes to park in lots and garages. A day or two of that and they'll abandon their cars and join all the happy campers cruising to work in the new bus lanes, right? Not likely.

CTA riders will tell you the buses and trains are anything but reliable. Buses arrive at the stop late-and full. Trains crawl through slow zones or park on the tracks for several minutes without explanation. Aged trains and buses are prone to breakdowns. Monday's 30-minute commute takes 55 minutes on Tuesday and longer than an hour on Friday."

"If Chicago wants to migrate drivers to mass transit, it should concentrate on making the buses and trains a better option, not making the car a worse one. Or as Alasdair Cain, senior research associate at the National Bus Rapid Transit Institute in Tampa, puts it: "Avoid implementing the stick before the carrot is there." "

Friday, May 16, 2008 in The Chicago Tribune

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