A city ordinance swaps neighborhood billboards for space along freeways and in downtown.
In order to reduce the number of billboards in city neighborhoods, a city ordinance was drafted to allow billboard companies to swap two square feet of neighborhood billboard area for one square foot along freeways or in downtown areas. This was a reversal of previous policies designed to limit billboards along highways through spacing and setback requirements.
Thanks to Adam Krom
FULL STORY: Moving billboards Downtown: an ordinance that worked
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Urban Design for Planners 1: Software Tools
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