New Jersey outlaws algorithm-driven rent setting

Landlords are now barred from using AI to establish rent costs.

1 minute read

July 27, 2026, 5:00 AM PDT

By Diana Ionescu @aworkoffiction


Colorful brick three-story apartment buildings in Hoboken, New Jersey.

Apartments in Hoboken, New Jersey. | splask / Shutterstock

New Jersey Governor Mikie Sherrill signed a law known as the FAIR Act that prohibits landlords from using AI-powered algorithms to set rent prices, reports Jelani Gibson in Governing. 

"Sherrill said New Jersey’s affordability crisis and sharp rent increases have been fueled in part by software that aggregates sensitive data from landlords and recommends rents, reducing competition in the rental market." According to bill co-sponsor Assemblywoman Katie Brennan, D-Hudson, "This type of software recommends identical increases across different properties and neighborhoods, driving up rents and pricing people out of their communities. No one should have to bid against a machine designed to squeeze every last dollar out of them."

The law makes using rent-setting software an antitrust violation. The state is also involved in a lawsuit against RealPage, a software company that provides these services to landlords. 

Friday, July 24, 2026 in Governing

Young Professional

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban and Environmental Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban and Environmental Planner

Get top-rated, practical training for planners

"Planetizen federal action tracker" logo superimposed over black and white image of US Capitol dome.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

October 20, 2026 - Zachary Whalen

A pencil rendering of Foundry Park, which shows skyscrapers and public green spaces.

Chicago breaks ground on $3 billion megadevelopment

The new neighborhood, titled Foundry Park, will one day host 3,700 residences.

October 23, 2026 - Chicago Sun Times

A yellow, two-story building named Ferns with two American flags.

This MA town is drowning in its own sewage — and residents like it that way

Susan Murcott, a waste water expert, said if Carlisle didn't address their leaking sewage, the problem could turn “deadly.”

October 22, 2026 - Boston Globe

A square Tesla home battery on the side of a home.

Home batteries are ushering in an energy revolution

Batteries capable of storing solar energy can stabilize the grid during peaks and keep homes running on cloudy days.

October 26 - Grist

A large green space outside a tall, silver terminal.

A sneak peek at NYC’s Midtown Bus Terminal rebuild

The city will turn a deck used for storage during the construction process into a park once construction is complete.

October 26 - Gothamist

One of Archer Aviations air taxis. it has four small propellers and a sleek black build.

Air taxis to connect Texas airports to business hubs

Archer Aviation says its taxis will turn 90 minute drives into 20 minute flights.

October 26 - Fort Worth Report