Incentives and Non-Traditional Strategies Solving Common City Problems

Small reminders and suggestions can add up to big changes for cities that "nudge" citizens.

1 minute read

March 9, 2017, 8:00 AM PST

By Casey Brazeal @northandclark


High Line Sign

Clemmesen / Shutterstock

"Nudges from governments, non-profits, and private companies can help reverse that inertia and produce more desirable behaviors from residents." writes Chris Bousquet for Data-Smart City Solutions. Behavioral scientists have long studied the ways in which reminders and small incentives can change actions and some cities are taking advantage of this insight to do things like boost participation in city programs, or get residents to pay bills before the city does something more drastic like turning off the water.

One example Bousquet cites comes from a Louisiana health program that intended to get low-income people to get health check-ups. "In a trial facilitated by the Behavioral Insights Team through the What Works Cities program, New Orleans sent text messages to more than 21,000 low-income adults who had not seen a primary care physician in two years or longer," writes Chris Bousquet for Data-Smart City Solutions," Bousquet writes. The program tested multiple messages to find which would resonate best with patients and then used their data to create a more compelling nudge.

Tuesday, February 28, 2017 in Data-Smart City Solutions

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Cover CM Credits, Earn Certificates, Push Your Career Forward

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

July 2, 2025 - Diana Ionescu

Aerial view of town of Wailuku in Maui, Hawaii with mountains in background against cloudy sunset sky.

Maui's Vacation Rental Debate Turns Ugly

Verbal attacks, misinformation campaigns and fistfights plague a high-stakes debate to convert thousands of vacation rentals into long-term housing.

July 1, 2025 - Honolulu Civil Beat

Person wearing mask walking through temporary outdoor dining setup lined with bistro lights at dusk in New York City.

Restaurant Patios Were a Pandemic Win — Why Were They so Hard to Keep?

Social distancing requirements and changes in travel patterns prompted cities to pilot new uses for street and sidewalk space. Then it got complicated.

June 19, 2025 - Diana Ionescu

Aerial view of new neifhborhood under construction with enpty lots in foreground.

In California Battle of Housing vs. Environment, Housing Just Won

A new state law significantly limits the power of CEQA, an environmental review law that served as a powerful tool for blocking new development.

July 2 - CALmatters

Low-rise Pearl Sreet mall in Boulfer, Colorado.

Boulder Eliminates Parking Minimums Citywide

Officials estimate the cost of building a single underground parking space at up to $100,000.

July 2 - Boulder Reporting Lab

Two-story buildings with porches in walkable Florida neighborhood.

Orange County, Florida Adopts Largest US “Sprawl Repair” Code

The ‘Orange Code’ seeks to rectify decades of sprawl-inducing, car-oriented development.

July 2 - CNU Public Square