The New York Times Upshot and Google team up to reveal the top three most-searched holiday gift items for U.S. cities, revealing local and regional trends.
Claire Cain Miller and Derek Willis asked Google for the top trending gift-related searches in major cities across the country. The data, according to the article, "reveal a repository for our collective wants.
"Some trending gift searches reinforce stereotypes about certain cities, like smartwatches in San Francisco and $800 handbags in Los Angeles. Others reveal regional allegiances, like Minnetonka moccasins in Minneapolis and Harvard sweatshirts in Boston."
The article goes on to list the top three gift ideas for 24 U.S. cities.
Read the full story: America’s Christmas Gift Lists, as Seen by Google
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