Effort to Rethink San Francisco's 'Premier Street' Grows

Planning for the $350 million Better Market Street project, which aims to transform downtown's main thoroughfare into a transit and people-oriented place, has expanded to encompass surrounding streets.

1 minute read

February 6, 2013, 2:00 PM PST

By Jonathan Nettler @nettsj


"Remaking one of the city's busiest streets could involve banishing buses from downtown Mission Street and redesigning the thoroughfare to make travel safer and easier for the city's growing number of cyclists," reports John Wildermuth. "The plan being studied by city officials is the newest of three alternatives for a $350 million Better Market Street project, which would remake the city's main boulevard into a designated transit corridor and transform the adjoining downtown sidewalks and plazas into inviting places for the hordes of workers, tourists and other visitors who jam into the area every day."

"The Mission Street option is a recent addition to plans for the Market Street upgrade, which were released last September. It's designed to deal with some of the problems raised by the original study, including the need for a pricey rebuild of Market Street curbs and adjoining utilities to accommodate a bikeway and the likelihood of dangerous conflicts between cyclists, vehicles and pedestrians where transit stops narrow the street."

"This is a once-in-a-generation opportunity to rethink and improve San Francisco's premier street," said Mindy Linetzky, a spokeswoman for the city's Department of Public Works, the lead agency for the project. "Market Street is San Francisco's main street. It should look and work like one."



Tuesday, February 5, 2013 in San Francisco Chronicle

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Cover CM Credits, Earn Certificates, Push Your Career Forward

Aerial view of town of Wailuku in Maui, Hawaii with mountains in background against cloudy sunset sky.

Maui's Vacation Rental Debate Turns Ugly

Verbal attacks, misinformation campaigns and fistfights plague a high-stakes debate to convert thousands of vacation rentals into long-term housing.

July 1, 2025 - Honolulu Civil Beat

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

July 9, 2025 - Diana Ionescu

Map of Haussmann's redesign of Paris in the 1850s through 1870s under Napoleon III.

In Urban Planning, AI Prompting Could be the New Design Thinking

Creativity has long been key to great urban design. What if we see AI as our new creative partner?

June 30, 2025 - Tom Sanchez

View of dense apartment buildings on Seattle waterfront with high-rise buildings in background.

King County Supportive Housing Program Offers Hope for Unhoused Residents

The county is taking a ‘Housing First’ approach that prioritizes getting people into housing, then offering wraparound supportive services.

July 11 - Real Change

Aerial view of suburban housing near Las Vegas, Nevada.

Researchers Use AI to Get Clearer Picture of US Housing

Analysts are using artificial intelligence to supercharge their research by allowing them to comb through data faster. Though these AI tools can be error prone, they save time and housing researchers are optimistic about the future.

July 11 - Shelterforce Magazine

Green bike share bikes parked in a row on a commercial street with outdoor dining and greenery.

Making Shared Micromobility More Inclusive

Cities and shared mobility system operators can do more to include people with disabilities in planning and operations, per a new report.

July 11 - Cities Today