Pop-Up Cinema Brings Blockbusters to Your Stoop

In case the everyday theater of urban street life isn't quite adequate in an age of $200 million Hollywood blockbusters, a design collective from Auckland, New Zealand has created a way to turn any stoop into a mini cinema.

1 minute read

July 13, 2012, 10:00 AM PDT

By Jonathan Nettler @nettsj


AJ Artemel introduces the "Stairway Cinema," a pop-up cinema designed by OH.NO.SUMO. According to Artemel, "The micro-theater is grafted onto an existing stoop such that the stairs
become seats (for up to seven people) and films, selected by viewers,
are projected onto the canopy while pedestrians pass below. The cinema
doubles as a refuge from rain, and as an incubator of random social
encounters."

We're a little dubious about the need to introduce yet another screen onto streets already overrun with cell phone gazing pedestrians. But Artemel claims, "The project aims to encourage people to trade private screens for one
somewhat more public, as the project uses social media to reintroduce
interaction into the physical public realm."

Tuesday, July 3, 2012 in Architizer

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Cover CM Credits, Earn Certificates, Push Your Career Forward

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

July 2, 2025 - Diana Ionescu

Aerial view of town of Wailuku in Maui, Hawaii with mountains in background against cloudy sunset sky.

Maui's Vacation Rental Debate Turns Ugly

Verbal attacks, misinformation campaigns and fistfights plague a high-stakes debate to convert thousands of vacation rentals into long-term housing.

July 1, 2025 - Honolulu Civil Beat

White and purple sign for Slow Street in San Francisco, California with people crossing crosswalk.

San Francisco Suspends Traffic Calming Amidst Record Deaths

Citing “a challenging fiscal landscape,” the city will cease the program on the heels of 42 traffic deaths, including 24 pedestrians.

July 1, 2025 - KQED

Blue and silver Amtrak train at small station.

Amtrak Rolls Out New Orleans to Alabama “Mardi Gras” Train

The new service will operate morning and evening departures between Mobile and New Orleans.

July 3 - New Orleans City Business

Large spinning swing ride at Chicago's Navy Pier.

The Subversive Car-Free Guide to Trump's Great American Road Trip

Car-free ways to access Chicagoland’s best tourist attractions.

July 3 - Streetsblog Chicago

Aerial view of downtown San Antonio, Texas at night with rotating Tower of the Americas in foreground.

San Antonio and Austin are Fusing Into one Massive Megaregion

The region spanning the two central Texas cities is growing fast, posing challenges for local infrastructure and water supplies.

July 3 - Governing