The Force Pushing Green Jobs

The New Yorker profiles Van Jones, a leading environmental activist and the driving force behind the movement to create a green energy jobs policy in the United States.

1 minute read

January 9, 2009, 7:00 AM PST

By Nate Berg


"'I love Barack Obama,' he said. 'I'd pay money just to shine the brother's shoes. But I'll tell you this. Do you hear me? One man is not going to save us. I don't care who that man is. He's not going to save us. And, in fact, if you want to be real about this-can y'all take it? I'm going to be real with y'all. Not only is Barack Obama not going to be able to save you-you are going to have to save Barack Obama.'"

"The logo of Green for All, which is based in Oakland, California, is a sun rising over a crowded cityscape. The group's goal is to broaden the appeal of the environmental movement and, at the same time, bring jobs to poor neighborhoods. Jones often says that he is trying to 'green the ghetto.'"

"'Your goal has to be to get the greenest solutions to the poorest people,' Jones told me. 'That's the only goal that's morally compelling enough to generate enough energy to pull this transition off. The challenge is making this an everybody movement, so your main icons are Joe Six-Pack-Joe the Plumber-becoming Joe the Solar Guy, or that kid on the street corner putting down his handgun, picking up a caulk gun.'"

Monday, January 12, 2009 in The New Yorker

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Cover CM Credits, Earn Certificates, Push Your Career Forward

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

June 25, 2025 - Diana Ionescu

Two people walking away from camera through pedestrian plaza in street in Richmond, Virginia with purple and white city bus moving in background.

Vehicle-related Deaths Drop 29% in Richmond, VA

The seventh year of the city's Vision Zero strategy also cut the number of people killed in alcohol-related crashes by half.

June 17, 2025 - WRIC

Two small wooden one-story homes in Florida with floodwaters at their doors.

As Trump Phases Out FEMA, Is It Time to Flee the Floodplains?

With less federal funding available for disaster relief efforts, the need to relocate at-risk communities is more urgent than ever.

June 16, 2025 - Governing

Sign for Mt. Hood National Forest sign on roadside.

US Forest Service Could Open Millions of Roadless Acres to Logging

The USDA indicated it plans to repeal the ‘Roadless Rule,’ a Clinton-era regulation that prevents new road-building in undeveloped federal forest areas.

15 minutes ago - Bloomberg Law

Close-up of green and white sign for 1 hour EV charging station outdoors with tall palm trees in background against blue sky.

Judge Reverses Federal Funding Freeze for EV Infrastructure

A federal judge ordered the Trump administration to release funding for the National Electric Vehicle Infrastructure Program, a $5 billion program aimed at improving charging infrastructure.

June 25 - News From the States

Wide street in Santa Monica, California with cars parked on either side and tall palm trees lining the street on a sunny day.

Santa Monica May Raise Parking Permit Fees

The city says the changes would help better manage curb space and support its sustainability goals.

June 25 - Westside Current

Urban Design for Planners 1: Software Tools

This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.

Planning for Universal Design

Learn the tools for implementing Universal Design in planning regulations.