BusinessWeek offers a brief overview of Florida's theory and recent work.
"Since 2002 thousands of mayors, urban planners, and business leaders around the world have relied on Florida's research and consulting services to lure talent. Rise includes a Creativity Index that ranks U.S. cities based on how well they foster technology, tolerance, and talent, which Florida calls 'the three Ts.' Leading the 2004 ranking of 276 metro areas were Austin, Tex., San Francisco, and Seattle. New York was No. 20.
...Now a public policy professor at George Mason University, Florida continues to look at how different regions -- especially in China and India -- compete for talent. He has also worked locally, collaborating with various groups on the regeneration of Lower Manhattan. His next book, due in 2007, continues to connect the dots between people and places. 'Where you choose to live is the most important decision of your life,' he says. 'This book will explain why.' "
FULL STORY: Richard Florida: Geography Is Destiny

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