The transportation network company is integrating new mobility options to help fill the first-last mile gap in cities.
John Zimmer and Logan Green, co-founders of Lyft, write of the transportation network companies expansion into the bike and scooter share market in a blog post on Medium.
Here, the two share a strong statement about their larger vision for the company:
Improving people’s lives with the world’s best transportation isn’t just Lyft’s mission: we consider it our life’s work. Together with our team, we’ve been on this path for one clear reason — transportation is a critical source of economic and social mobility, but car ownership is failing our communities. This is why we founded Lyft, and why three years ago John stood onstage at the LA Auto Show and called for the end of car ownership.
The post announced a new initiative to drive this vision, partnerships with cities around the country to add bike and scooter sharing to the Lyft platform.
Lyft Bikes and Scooters will be our most affordable transportation options, and will extend mobility to communities that have historically been underserved. We will work alongside leading local non-profits and community groups across the country like TransForm. Together we will develop income eligible programs and community outreach to ensure transportation access and affordability to those who need it most.
The article includes a preview of how the mobility options will work on the Lyft app, and expresses solidarity with the Vision Zero movement toward eliminating traffic fatalities.
FULL STORY: Lyft’s Approach To Bikes & Scooters:
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