Economic Development Strategic Planning

June 4-5, 2015 │ Madison, WI

AICP Certification Maintenance points: CM | 16

This highly interactive course lets participants work in small teams to help understand the complexity of strategic planning and its challenges. Economic developers must build consensus among board members, stakeholders and the community as a whole, creating a unified vision for the future. Learn techniques to build consensus among stakeholders who represent different values and interests. Also, participants will learn the quantitative techniques used to better understand their community including: location quotients, shift share, input-output and cluster analyses. Explore project assessment methods for setting priorities and measuring your plan's impact.

Course Highlights:

• Stakeholder analysis, structuring participation, planning fundamentals 
• Consensus building, group facilitation and conflict 
• Defining geography, competitive advantage and SWOT 
• Determining vision, mission, goals and objectives 
• Demand-side strategies and supply-side strategies 
• Identifying projects, strategy formation and implementation 
• Setting realistic benchmarks and measuring success 
• Exploring the use of dashboard indicators

Instructors:

Jon Roberts 
Principal 
TIP Strategies, Inc.
Austin, TX

Anne Roise, MCP CEcD 
CEO 
Roise & Associates
Savannah, GA

Accommodations/Training Location:

Hilton Madison Monona Terrace 
9 East Wilson Street 
Madison, WI 53703 
Phone: (608) 255-5100

This Training is Held in Conjunction with the 2015 Economic Future Forum

IEDC Economic Future Forum: The Ingredients for Success

June 7-9, 2015 │ Madison, WI

The 2015 Economic Future Forum will analyze trends in existing and emerging industries, while demonstrating how to foster and grow industry clusters. The Forum will demonstrate how Wisconsin has leveraged its well-maintained transportation infrastructure, quality education, and exceptional talent into the ideal location for dynamic and innovative industry clusters. Join us in Madison to discuss innovating for prosperity, leveraging human capital, and maintaining strong positions in legacy sectors while growing and expanding into new sectors.