Prefab is Having a Moment; Can it Sustain the Momentum?

With a modular high-rise planned for Brooklyn, a modular design winning Manhattan's micro-unit apartment competition, and several other prefabricated buildings on the drawing board throughout the U.S., prefab is getting a relook.

1 minute read

May 26, 2013, 1:00 PM PDT

By Jonathan Nettler @nettsj


"It’s an exciting time for modular building, especially in New York, and as someone who has been deeply immersed in the world of prefabrication for over a decade, I am glad to see the much-maligned building technology finding its proper niche," says Allison Arieff. "It’s the killer app for the modular industry."

"Though prefabrication has a long history of capturing the public imagination dating at least as far back as Sears, Roebuck & Co., which sold nearly 100,000 houses by mail between 1908 and 1940, it has run up against numerous obstacles, from financing to factory standards to social stigma," she explains.

"It’s a natural evolution for architects to seriously (once again) contemplate the use of prefab in multifamily applications. Thus far, other building sectors — commercial, institutional — have been, frankly, more innovative, more willing to embrace new tools like parametric software, which is used to create 3-D models that help orient buildings for optimal energy efficiency. Residential is playing catch-up on this and it’s about time."

Thursday, May 23, 2013 in The New York Times

portrait of professional woman

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching. Mary G., Urban Planner

I love the variety of courses, many practical, and all richly illustrated. They have inspired many ideas that I've applied in practice, and in my own teaching.

Mary G., Urban Planner

Cover CM Credits, Earn Certificates, Push Your Career Forward

Logo for Planetizen Federal Action Tracker with black and white image of U.S. Capitol with water ripple overlay.

Planetizen Federal Action Tracker

A weekly monitor of how Trump’s orders and actions are impacting planners and planning in America.

June 18, 2025 - Diana Ionescu

Two people walking away from camera through pedestrian plaza in street in Richmond, Virginia with purple and white city bus moving in background.

Vehicle-related Deaths Drop 29% in Richmond, VA

The seventh year of the city's Vision Zero strategy also cut the number of people killed in alcohol-related crashes by half.

June 17, 2025 - WRIC

Woman and young girl looking at subway map, woman pointing.

Can We Please Give Communities the Design They Deserve?

Often an afterthought, graphic design impacts everything from how we navigate a city to how we feel about it. One designer argues: the people deserve better.

June 9, 2025 - John Pobojewski

Close-up of yellow and black goldspotted oak borer beetle on blade of grass.

Southern Californians Survey Trees for Destructive Oak Pest

Hundreds of volunteers across five counties participated in the first Goldspotted Oak Borer Blitz, surveying oak trees for signs of the invasive beetle and contributing valuable data to help protect Southern California’s native woodlands.

June 22 - UC ANR Green Blog

New five-story apartment building under construction.

Opinion: How Geothermal HVAC Lowers Costs, Improves Grid Resilience

Geothermal heating and cooling systems can reduce energy costs and dramatically improve efficiency.

June 22 - Greater Greater Washington

Close-up on clipboard with pre-tenancy application and red pen.

Tenant Screening: A Billion-Dollar Industry with Little Oversight. What’s Being Done to Protect Renters?

Reports show that the data tenant screening companies use is often riddled with errors and relies on information that has no bearing on whether someone will be a good tenant.

June 22 - Shelterforce Magazine