According to Dan Malouff, "the proposed skyscraper is part of a massive mixed-use transit oriented development planned for across the street from White Flint Metro. Called North Bethesda Market II, the building will have 345 residential units and measure about 300 feet tall. While the residential tower will anchor the development, the plan as a whole also includes a 175,000 square foot office building and 115,000 square feet of retail space."
Malouff says that it makes sense to put the skyscrapers in White Flint because it is Montgomery County's version of Tysons Corner: "a huge collection of dense but mostly suburban office buildings and residential high rises. With its Metro station, the area is as perfect a location for smart growth development as there could be in Montgomery County."