Phoenix's Valley Metro Rail, in search of catchy name for its light-rail system to last the ages, is taking suggestions from the public.
"Boston has its T, Chicago its El. San Francisco, BART... Comes now the upstart Phoenix area, seeking a catchy name for its light rail system to last the ages... Valley Metro has two linguistic challenges. The first is to insert a handy new word into the permanent vocabulary of the city through somewhat less-than-organic means, a trick that has had mixed results in Arizona. The second is to define the train before the vox populi can define it in potentially unflattering terms."
Thanks to Governing News
FULL STORY: Light rail needs name with spark

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