Fairtrade Towns on the Rise
"A decade on, the Fairtrade Foundation is set to crown the UK's 500th Fairtrade town, with Basingstoke and Deane borough in England, Fife in Scotland and the Welsh town of Llanelli all in the running.
Fairtrade groups are as likely to be found in urban areas as in rural idylls. Twenty-three London boroughs have Fairtrade status, and Fairtrade cities include Edinburgh, Cardiff and Liverpool."
Farmers and small businesses in these towns have welcomed the trend, which seeks to make trading between providers and resellers more mutually beneficial.