Greater Vancouver Regional District will apply targeted marketing to encourage more transit use.
Despite continued growth of vehicle ownership in the Greater Vancouver Regional District (GVRD), "there is a strong demand for increased utilization of different modes of transportation,"according to Translink Chairman Doug McCallum. In an effort to encourage more people to use transit, the GVRD will introduce TravelSmart, a program that focuses on an individual traveler's needs. The program begins by identifying appropriate target populations, and then uses individualized marketing to encourage people to change their behaviour by showing them how alternative means of transportation can serve their needs.
Thanks to Zvi Leve
FULL STORY: Customized transit plan set for GVRD
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Urban Design for Planners 1: Software Tools
This six-course series explores essential urban design concepts using open source software and equips planners with the tools they need to participate fully in the urban design process.
Planning for Universal Design
Learn the tools for implementing Universal Design in planning regulations.
Smith Gee Studio
City of Charlotte
City of Camden Redevelopment Agency
City of Astoria
Transportation Research & Education Center (TREC) at Portland State University
US High Speed Rail Association
City of Camden Redevelopment Agency
Municipality of Princeton (NJ)