Mayor Bloomberg has committed New York City to naming Snapple as the official water, juice and iced tea provider for the nation's largest metropolis. The elaborate five-year agreement -- not publically available -- transferred $166 million
Cities were viewed more benignly when they were more livable, more employable at good wages, more replete with public institutions like good libraries, good public transit, good schools, good hospitals and clinics and good recreational facilities in the neighborhoods. New York City is crumbling on these measurements.
Thanks to Michael Dudley
FULL STORY: Big Snapple? Selling the City, Drink by Drink
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