Already Shedding Riders, London's Bike-Share Loses its Sponsor

Amid declining ridership, Barclays Bank has announced its intention to cancel its sponsorship of London's bike-share system after only paying half its promised investment. The announcement is just the latest challenge for the stumbling system.

"Launched in summer 2010 to great enthusiasm, London's 4,000 "Boris Bikes" (so called after Mayor Boris Johnson) were supposed to usher a new age of car-free, cycle friendly streets to the city," writes Feargus O'Sullivan. "This year, however, their popularity has fallen by almost a third."

"So why has London's bike-share scheme gone awry?" he asks. "In order of gravity, the answers seem to be cost, danger, and patchy maintenance." 

"Still, there's life in London's bike-share scheme yet. In fact, the scheme plans to expand its scope next spring, introducing 2,000 more bikes and expanding docking stations into Southwest London." Though it's unclear how Barclays' announcement might affect those plans.

Full Story: London's Bike-Share Crisis

Comments

Book cover of the Guide to Graduate Planning Programs 4th Edition

Thinking about Grad School?

New! 4th Edition of the Planetizen Guide to Graduate Urban Planning Programs just released.
Starting at $24.95

Prepare for the AICP Exam

Join the thousands of students who have utilized the Planetizen AICP* Exam Preparation Class to prepare for the American Planning Association's AICP* exam.
Starting at $209
Book cover of Unsprawl

Unsprawl: Remixing Spaces as Places

Explore visionary, controversial and ultimately successful strategies for building people-centered places.
Starting at $12.95
Book cover of Contemporary Debates in Urban Planning

Contemporary Debates in Urban Planning

Featuring thought-provoking commentary and insights from some of the leading thinkers and practitioners in the field.
$18.95