Ride Your Bike Today, Get Cash for Gas Tomorrow
A startup is proposing a new way to incentivize alternative transportation choices by giving people the option each day to choose between cars, bikes and transit.
Munich's Lunar Europe design agency is behind the Mo System, which would be like tying together e-bike sharing, car sharing and an online rewards system with one price:
Mo's Vimeo page explains: "mo subscribers can rent bikes, cargobikes, ebikes and cars or use public transportation with just one card. With mo it pays to be eco-friendly: choose an eco-friendly transport or use your own bike to collect momiles. The more momiles the lower your bill. For instance if you mostly ride bikes, renting a car gets cheaper. Cycle and save money."
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Published on Friday, November 4, 2011 in
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