The Challenge of Digital Video Billboards

Vancouver wrestles with the potent form of advertising and its impact on the public realm.

1 minute read

February 26, 2011, 11:00 AM PST

By Anonymous (not verified)


Michael Gordon and William Dunn write that Vancouver's current sign laws have no way of grappling with the issues raised by video billboards:

"The current regulations were established twenty to thirty years ago for signs that used lights to identify buildings, or display the time or temperature."

"Some view the video signs as a welcome and appropriate addition to our historically bright and vibrant spaces. Others, like Stephanie Doerksen, a local urban designer who sits on the Vancouver Public Space Network's Board of Directors, are concerned by the increase of private content in our public spaces."

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