Updated Retail Market Analysis to address effects of difficult economy
Professional Development Institute: Bloustein Online Continuing Education Program
Developer's Toolbox: Retail Market Analysis is designed to help planners and other land use professionals develop the knowledge and skills to address difficult economic development challenges.
The course runs from November 5 to December 14. We will request 14 AICP CM credits for this course.
By the end of the course, successful participants will:
*Learn how to interpret retail market analyses submitted by developers for proposed shopping centers and neighborhood or downtown revitalization projects;
*Learn about how developers determine market demand and how retail stores make location decisions.
*Gain familiarity with demographics, psychographics, consumer expenditure patterns, retail performance indicators, and information sources.
*Get insights into the effects of recession on retail spending and secondary impacts on store and shopping center occupancy.
*Understand why retail market studies are needed, and how they are used by planners
*Become familiar with retail terminology and store formats
*Understand changing shopping patterns and consumer preferences
*Learn where to find information and what questions to ask
*Understand the limitations of market studies
The course instructor, Deborah Brett, AICP, is a nationally-known consultant and author with more than 30 years of experience in real estate and land use issues.
The course fee is $295. A limited number of "Be Good Be Better" scholarships of $50 are available. Please use discount code: BGBBS Course participants get a 40% discount on the course textbook, Real Estate Market Analysis: A Case Study Approach.
Bloustein Online Continuing Education Program courses are designed for busy professionals who want high quality learning. There are no required meetings and you can participate in your class from virtually any computer with an Internet connection. Our classes are interactive – you can share ideas and get insights from the instructor and planning professionals from around the United States. Unlike traditional workshops, in which you have a few minutes to talk with experts, BOCEP classes give you more than a month to ask questions and build your knowledge.
BOCEP is produced by Rutgers University's Edward J. Bloustein School of Planning and Public Policy, which has one of the best planning programs in the United States.
For more information, please visit: http://www.policy.rutgers.edu/pdi/bocep
Posted October 23, 2008
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