The Broker Poet
Los Angeles Commercial real estate broker Ed Rosenthal has gained notice for his unorthodox marketing medium: poetry.
This dedicated versifier has brokered some of the most high-profile sales in the city, including most recently the historic Eastern Columbia Building. He has used his poems to promote himself (articles have appeared in L.A. Times, L.A. Downtown News and California Real Estate Journal) and, in one case, to request a 30-day escrow extension. Rosenthal also performed in the San Francisco PCBC conference at a Roddan Paolucci Roddan panel on urban infill. Wall Street Journal writer Sheila Muto profile of the broker poet in her weekly column.
[Editor's note: This article is the second of two articles on the linked page. This article is available free to non-subscribers for a period of 6 days.]
Thanks to Jack Skelley
Full Story:
Published on Wednesday, September 8, 2004 in
Topics
- Report: No City or State in the U.S. Has Enough Housing for Low-Income Residents
- Scooter Media Brief: Safety, Security, and Business Models Raise Concerns
- The New New Protected Bike Lane
- Review: The Hudson Yards Mega-Development, Open to the Public Today
- Proposed Mega-Development Would Expand Chicago's Skyline
- 3D Printing Affordable Housing at Scale
- Editorial: Raise Height Limits to San Jose's Proper Stature
- It Takes a Fatality to Remove On-Street Parking
- Five Years of 100 Resilient Cities
- Where Gas Taxes Only Serve the Needs of More Sprawl
- L.A.'s Plan for Vermont Ave: BRT in 2024, Rail in 2067
- Seattle Give Final Approval to 27 Upzones
- Recycling Is Cancelled
- Trump Official Done with a Month-Long Stay in New York Public Housing
- Density Increases Near Transit Station in D.C. But Ridership Does Not
- 'Urban Luxury' Housing Skyrockets in Texas and Beyond
- The Battle for Public Space: Business Owners vs. Homeless Residents
- Google Doodle Commemorates Those Bumps on the Edge of the Transit Platform
- Express Bus Service Coming to the Suburbs South of Seattle
- On-Street Parking a Sticking Point for Cincinnati's Road Diet Plan
