Airbnb investing millions to loosen rules ahead of World Cup

US cities hosting World Cup games all have regulations on short-term rentals, but none have created new rules to limit speculation and displacement during the World Cup.

1 minute read

June 14, 2026, 7:00 AM PDT

By Diana Ionescu @aworkoffiction


Soccer fans walk around World Cup countdown event in plaza in downtown Toronto, Canada.

World Cup fans in Toronto, Canada. | Mahin08 / Shutterstock

Short-term rental platforms like Airbnb invested millions in lobbying and infrastructure efforts ahead of the World Cup, urging local governments to loosen regulations to accommodate tourism during the event and offering bonuses to new hosts.

As Roshan Abraham explains in an article in Next City, all of the U.S. World Cup host cities have some kind of short-term rental regulations in place. But hosts report that demand is lower than expected, and housing advocates are concerned that any temporary relaxing of rules could set a bad precedent for future regulations. 

While various proposals have been put forth in host cities, no cities have approved new regulations beyond their existing short-term rental rules to address World Cup visitors.

Thursday, June 11, 2026 in Next City

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