"[I]t is around the international broadcast center and the main press center that the Olympic Park Legacy Company envisions the heart of a new commercial and residential zone in an area about 20 minutes by train from central London.
'What we're really trying to create is the sense of a place, the sense of a district,' the legacy chief executive Andrew Altman, an American urban planner, said during a recent tour of the area. 'It's almost a bit like a campus. You can imagine the kind of setting this would be for people who want to work here.'"
Officials working on planning the event are paying special attention to its legacy, and this new neighborhood is seen as one of the major efforts to leave a positive impact.