Diegel was participating in a panel at an event given by the European Journalism Centre. He explained why kite photography is useful for community engagement:
"Google maps is great if you live in the US or Europe, Diegel explained. But in countries like Peru there are no street-level maps. And besides, these Google maps do not allow you to collect information on issues that you yourself find important. For instance, the balloon and kite mapping technology was used to map oil spills on the Us Gulf Coast, and in Lima Peru to to measure the health of vegetated areas."