In Land Of Hi-Tech, Why Do Newspapers Flourish?

Palo Alto is where Silicon Valley started, yet locals eagerly pick up the Daily Post, the Daily News, as well as read PaloAlto-Online. The New York Times investigates why print media flourishes here while regional and national papers struggle.

It's anything but hi-tech, just old-fashioned newspaper print. While their regional counterparts both lose readers and raise subscription costs, two near-daily papers compete head-to-head at a price that's hard to pass-up - they're free, and one doesn't even post its news on-line. The NYT technology journalist takes a break from reporting on the likes of Google and Yahoo and investigates why folks are reading newsprint.

"At a time when many cities struggle to support one newspaper, Palo Alto has three: The Daily Post, The Daily News, which began publishing in 1995, and The Palo Alto Weekly, which has a daily online edition and has been around since 1979.

"It is phenomenal to go into a coffee shop in the morning and see people reading local newspapers," said Ted Glasser, a professor of communications at Stanford. "These are manageable newspapers. You can read them in 15 or 20 minutes."

Still, all three newspapers say that they are profitable and that they are here to stay.

There are many reasons Palo Alto enjoys such a relative wealth of news coverage. It is affluent and has a highly educated, civically engaged population. Its pricey real-estate market and other high-end businesses provide a relatively strong advertising base, even during a recession."

Thanks to David Price

Full Story: In a Country of Monopoly Newspapers, Palo Alto Is Awash in Competition

Comments

Prepare for the AICP Exam

Join the thousands of students who have utilized the Planetizen AICP* Exam Preparation Class to prepare for the American Planning Association's AICP* exam.
Starting at $199
Planetizen Courses image ad

Planetizen Courses

Advance your career with subscription-based online courses tailored to the urban planning professional.
Starting at $14.95 a month

City Coasters

Hand-drawn engraved maps of your favorite neighborhoods are divided up across 4 coasters making each one unique.
$36.00
Wood necklace with city map

City Necklaces

These sweet pendants are engraved on a cedar charm with a mini map of selected cities. The perfect gift for friends and family or yourself!
$28.00