'Getting Religion' in Water Conservation

Since dealing with drought in the 80s and 90s, San Luis Obispo offers some inspiration for water conservation in California as the state struggles to get individuals to cut down on their use.

"Except in times of drought, water agencies are also reluctant to embrace one of the strongest conservation tools: rate hikes.

'The price of water is going to go up, and it should go up,' [Chairman of the Metropolitan Water District of Southern California, Timothy] Brick said earlier this year."

"Even with last summer's drought-inspired rate increases in L.A. -- which worked as intended, cutting local water use -- Angelenos pay less for water than residents of San Luis Obispo."

Full Story: Conservation is seen as key to state's water woes

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