Michael Lejeune is the creative director for the Los Angeles County Metropolitan Transportation Authority, and as such he's tasked with making transit cool in a city that long worshipped the automobile.
Mayor Michael Bloomberg, someone who may know a thing or two about running a successful city, pens an opinion piece examining what it takes to succeed in the global competition for people, visitors, and business.
Certain parts of the city generate "buzz" -- through events, parties, or other attractions. Just how much buzz they create is hard to nail down. But a new study focusing on L.A. and New York seeks to quantify the cool factor that makes places pop.