These colorful crosswalks, recently installed in San Francisco's Castro District, are spreading. Latest city: Key West, Florida. Another aspect of their attractiveness is price: $4,000 for a four-crosswalk intersection. Guess who paid?
Not to be outdone by West Hollywood, San Francisco's premier gay neighborhood has painted crosswalks on Castro Street in rainbow colors. However, it's only one part of a much bigger streetscape improvement project that involved huge community input.