Marketing

For two years I walked to work. Before that, gas cost a penny and a few hummed bars of "Livin' La Vida Loca" and climate change meant turning up the A/C. In the mid-2000s my commute got longer and I decided to take the bus. But not until this month did a bus pass ever make its way into my wallet.

So far, I've found that it confers a remarkable sort of freedom. It's not just the freedom not to pay. It's the freedom to go wherever you want without even having to think. The momentary caculus of whether it's worth the $1.50 to go across town to pick up a baguette or see The Love Guru does not even have to cross your mind. Transfers, exact change, and all the rest go by the wayside as well.